Business Planning, Forecasting and ValuationTypical applications that are covered in the area of business planning and forecasting are topics such as:

  • Demand and revenue forecasting (e.g. market segmentation, share, growth, volumes, prices, and their timing, including the modelling of sensitivities and uncertainty). Related applications include general budgetting and forecasting, capex planning, and extensions of these, such as the optimisation of the launch dates of a set of projects in order to balance valuation generation with financing constraints.
  • Integrated business and financial planning and financial statement forecasting. This involves the development of integrated forecasts of the Income Statement, the Balance Sheet and the Cash Flow Statement. Related applications include asset and liability forecasting, debt refinancing and equity raising.
  • Valuation modelling. This typically involves cash flow forecasting, approprate terminal value calculations, and the use of alternative valuation methods, such as comparables, as well as appropriate sensitivity and scenario analysis. The most frequent application relates to the purchase or sale of a business.
  • Resource optimisation. Resource planning can be optimised in the context of an appropriate business plan and the consideration of key uncertainties.

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